Social media marketing is here to stay. You should be using the best tips and howtos in the business to get the best results for your business. There are hundreds of social media marketing resources, ebooks and advanced blog posts on increasing brand awareness and promoting your business on popular social sites. You can achieve most of your social marketing goals if you begin with long term expectations in mind- focus on the desired outcomes: brand awareness, new product promotion, customer loyalty, customer service etc.
The following are some of the best and most shared resources around the web on social media marketing strategies you can use.
Twitter marketing
Twitter has over 400 million users and businesses are creating and enhancing their profiles to take advantage of the enormous opportunities Twitter presents. Marketing on Twitter when done effectively can boost brand awareness whilst saving you cost of marketing. Get the basics right: share valuable content, listen to followers voice, connect with the right people, engage with your audience and listen.
An 8-Step Approach To A Better Twitter Marketing Strategy. Twitter is a social site used today by tens of thousands of businesses for micro-blogging. It is the preferred place on the web where big enterprise organizations as well as smaller brands post short updates, to be precise, an update less than 140 character long.
The 2013 Twitter Marketing Guide. Are you ready to immerse yourself and your business in Twitter this year? Are you a Twitter user who hasn’t caught up with the latest updates and tools for Twitter?
10 Twitter Tools Used by Social Media Experts. With so many Twitter tools out there, it’s hard to know which ones to trust with your Twitter account management. So why not take a look at what the social media and industry experts are using!
10 Things Successful People Do On Twitter. Twitter has become a global useful social tool for making contacts, exchanging information and sharing comments and opinions. A lot of online media houses, politicians, entertainers and journalists are using Twitter successfully to expand their reach, share breaking news and inform other users.
3 Ways to Improve Your Twitter Marketing.While newer social networks such as Pinterest and Google Plus may be growing in popularity, marketing on Twitter is still an effective way for many organizations to reach their marketing objectives. In fact, 32% of all Internet users are on Twitter,..
Enhancing Your Twitter Strategy: 5 Hashtag Mistakes to Learn From. Oh, the wonderful world of Twitter, where you have 140 characters to prove your worth. Fortunately, there are hashtags that can add depth to your twitter strategy, or horribly take away from your cause. Use with caution. Hashtags can make or break you.
Twitter Marketing: How to Use Twitter for Business.Do you use Twitter for your business? Are you wondering how Twitter can help you build relationships? To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for this episode of the Social Media Marketing podcast.
6 Tips on How to Use Twitter’s New Vine Video App for Marketing. Twitter is underwhelming at 140 characters. Any sane person would say “What do you do with that?” Why limit yourself to so few words when there is a dictionary and an encyclopedia available and limitless communication at your disposal.
Marketing on Facebook
Facebook is the most popular social network in the world, now that is attractive. A lot of businesses always think Facebook when they think social marketing. The truth is, your business should have a complete plan for using Facebook. You need to know why you have to be on Facebook. Identify your goals and your target audience before you make any step at marketing on Facebook.
8 Ways Your Content Strategy Should Change With the New Facebook News Feed.Facebook has announced the biggest change to News Feed in its seven-year history. During the opening of this announcement, CEO Mark Zuckerberg shared how almost 50% of News Feed content today is photos and visual content.
5 Tips to Make Facebook Marketing Mobile-Friendly. Do you know how your audience accesses Facebook? Do your Facebook fans see your updates on their mobile devices? According to Facebook’s fourth-quarter report, around 680 million of the company’s one billion monthly active users access Facebook from mobile devices.
9 Hot Tips for Small Business Marketing on Facebook. With 845 million users, Facebook has become an increasingly useful tool for brands, and it’s important to have a strong presence on the social network.
15 Tips for Crazy Good Facebook Marketing. Everyone, absolutely everyone, seems to be using Facebook now. According to Facebook’s own statistics, people spend more than 700 billion minutes monthly on the platform. Wow!
9 Facebook Marketing Tips From Top Experts. Are you looking for creative ways to improve your Facebook marketing? Facebook continues to be the social media platform of choice for many businesses.
20 Expert Tips for Better Facebook Marketing. If you’ve been reading our blog and other marketing blogs out there, hopefully you’re convinced that setting up a Facebook Page can be beneficial to your business.
How to Set Up a Facebook Page for Business. Have you decided that it’s time to create a Facebook Page for your business? Wondering exactly how to get your Page started the right way? Facebook continues to change and evolve, making it a moving target for people trying to find the correct steps to set up a Page.
LinkedIn Marketing
LinkedIn offers businesses a great opportunity to connect with millions of business professionals. The fact that LinkedIn is a social site for business networking makes it even more important for your business. Take advantage of LinkedIn skills, groups, recommendations and communicate with professionals who could be partners or Costumers today.
13 Brands Using LinkedIn Company Page Features the Right Way. Back in November, I set out to write a post to highlight businesses that were using LinkedIn’s company page features effectively. Needless to say, I couldn’t find enough examples to create a compelling post, so in my dismay,.
Creating a strategy for using LinkedIn for B2B marketing. In this interview, Steve Phillip, a leading Coach and Expert on using LinkedIn shares his approaches and explains how his clients are using LinkedIn. The interview covers the basic such as overcoming barriers to entry, avoiding the common mistakes,.
27 LinkedIn Social Media Marketing Tactics. In 2010 when LinkedIn finally launched company pages, I wrote a breakdown of all the things you could do with your page in the column, “Set Up Your New LinkedIn Company Page.”
5 LinkedIn Marketing Tips to Grow Your Business. Are you looking for ways to expand your business with LinkedIn? With a recent homepage redesign, profile and company page redesigns, new mobile apps and the introduction of notifications and endorsements, engagement on LinkedIn is growing.
5 Ways to Weave LinkedIn Into Your Marketing Mix . From Facebook to Twitter to You Tube, there’s no limit to the number of social networking sites that can be leveraged to interact with customers and prospects, and build positive brand awareness.
How To Create A Kick-Ass LinkedIn Profile [INFOGRAPHIC]. With the professional network now boasting more members than many developed countries, business professionals across the planet are racing to figure out how they will leverage LinkedIn marketing for themselves.
Marketing on Pinterest
Pinterest was the social content sharing sensation last year. A lot brands are still studying how to effectively use Pinterest for marketing purposes. You can make the most of Pinterest with images and infographics. The power of Pinterest is all within the images, create an image with a great and creative message and you will attract the right audience.
Pinterest Marketing Strategies and Ideas for 2013. Some of the best Pinterest infographics, resource guides and posts you will need for marketing on Pinterest.
Pinterest 101: 33 Ways To Create Engaging Content . Many brands are still struggling to determine if Pinterest is a platform that will work for their business. Companies that have taken the leap may be unsure of how exactly to use Pinterest and what their strategy should be.
The Ultimate Guide to Measuring Your Pinterest Marketing Success. According to comScore Pinterest buyers spend more money, more often, and on more items than any of the other top 5 social media sites.
The State of Pinterest: What Content Marketers Need to Know Now. The buzz about Pinterest seems to have calmed down a bit in the last few months, but it’s still a very powerful tool for content marketers.
10 Questions to Ask When Creating Your Company’s Pinterest Page. Pinterest has quickly evolved into a social media eye-candy powerhouse. People are now pinning images as often as they tweet, according to new data from the Pew Research Center.
