6 Surefire Ways to Ensure Long-Term Viability of Your Startup
Almost every startup is permeated with a certain level of ambivalence and uncertainty. When you are just starting out your project, the feeling of sheer and raw potential is immense,…
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Nate Vickery
24 posts
Nate Vickery is a marketing consultant and author mostly engaged in researching the latest marketing technology trends and practices applicable to startups and SMBs. He is also the editor at Bizzmark Blog and an author on The Next Web.
The Benefits of Personalization for SEO
We often hear about the importance of personalization in digital marketing. However, have you ever thought about its impact on your SEO strategy? Personalized marketing increases user experiences and, therefore,…
Your First Year of Digital Marketing: How to Combine SEO and PPC
Investing in SEO and PPC for the first time can be overwhelming. To boost your website’s performance in both organic and paid search, focus on essentials. Here are a few…
Top Ways to Ensure Startup Growth and Success with Digitalization
The digital revolution has greatly altered the way we perceive our work, run our companies, and approach business as a whole. There is no denying that technology plays a vital…
Communicating and Collaborating: 5 Strategies for Remote Team Success
Remote work has become the norm in the post-COVID world. Whether you have been forced to adopt a remote work model across the board or if you’ve sent a portion…
Why Customer Retention Is Essential to Your Brand’s Success
As a startup owner, you often hear that attracting new customers is critical for your success. However, what happens once you create a killer digital marketing campaign and start generating…
How to Ensure Positive Cash Flow For Your Small Business
It’s not uncommon for every small business to struggle financially at one point or another. Financial troubles tend to happen, especially to new businesses on the market that aren’t experienced…
How Can Startups Use Social Proof to Boost Sales Performance?
If you walk into a store and spot a group of people eagerly picking up one particular wrap skirt from the shelves, you’ll likely feel intrigued enough to at least…
How DevOps Can Help Go to Market More Quickly
Look at almost any modern-day business, and you’ll likely notice an in-house team of developers eagerly working on yet another tight deadline to deliver something extraordinary for their customers. Be…
How Can Design Influence Startup Brand Identity?
Why do we recognize brands like BMW, IMB, Starbucks, or Amazon? Because they work hard on building and cultivating a strong, memorable, and trustworthy brand identity. Small businesses and startups,…
5 Ways Startups Can be Frugal When Investing in Business Tech
In a rapidly evolving modern business world, no new venture can exist without technology. When you’re on the verge of launching your startup, the idea of investing in business tech…
4 Business Intelligence Trends to Look Out For in 2020
Over the course of several innovative years, the way we do business has changed drastically. We’ve said our goodbyes to manually imported data, to flash drives for exchanging that data,…
Smart Investment Strategies For Fast-Growing Startups
It’s no secret that some startup businesses have it easier than others. The main reason is that some business ideas fit better on the market so that growth comes naturally…
Things to Know Before Opening a Saas Business
Starting your own Software as a Service company can be a great business opportunity, as this type of business model still gains traction in the business world. Affordable prices this…
Thinking of Developing Your Own App? This is What You Should Know
Nowadays, mobile devices have become an integral aspect of our everyday lives. As a matter of fact, there are around 5 billion smartphone users in the world today. The main…
What Can Startups Learn From Industry Giants?
If you take a look at the current makeup of any market, you’ll notice that novice businesses are all the rage, with more companies trying to find their spot under…