How To Use Internal Data To Boost Your Website Traffic
Data is a valuable asset in every industry, but only if you know how to harness its potential. As a business owner, you need to be able to decipher what…
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Charlie Fletcher
20 posts
Charlie Fletcher is a freelance writer from the lovely “city of trees”- Boise, Idaho. Her love of writing pairs with her passion for social activism and search for the truth. When not writing she is a part time wedding planner and spending time with her nephews. And yes, she does love all kinds of potatoes!
The Ways Hybrid Work Models Benefit Working Parents
Even prior to the COVID-19 pandemic, balancing a career with parenting was far from easy. In the wake of the pandemic, however, with remote learning continuing intermittently in many school…
Small Business Tech for Reaching Remote Employees
As a small business with a remote staff, you may think that communicating and working efficiently as a team is much more challenging than it was when everyone worked out…
Getting the Most Marketing Power Out of Promotional Giveaways and Customer Gifts
Promotional giveaways and customer gifts are proven marketing methods. However, there are a host of aspects that marketers tend to overlook when implementing these marketing incentives. Promotional giveaways should be…
Taking the Leap from Working from Home to Starting a Home Business
You might have long been dreaming of starting your own business, but perhaps you hesitated because you weren’t quite sure if you could actually make it work. But if you…
Establishing a New Email Marketing Campaign
How do you establish a new email marketing campaign as customer behaviour continues to work? As we continue navigating the Covid-19 pandemic, business owners can expect further engagement with customers…
Ways to Stay Organized During Business Trips
There’s no way around it. Getting a startup off of the ground is no easy task. Doing so requires hard work and constant communication with potential clients, vendors, and providers.…
5 Ways to Secure Your Business from Revenue Loss
While many people dream of creating and owning their own business, true entrepreneurs know that doing so requires laser focus, flexibility, a true desire to succeed, and an endless number…
Green Ideas to Green Business: or How to Take a New Idea and Build an Eco-Friendly Business
Starting a new business can be an exciting proposition. You have the opportunity to create a company predicated upon your ideas and driven by your values. One of the most…
Setting Yourself and Your Business Up for Success
Ever wonder why some businesses succeed, and others do not? It almost always comes down to the integrity of the foundation that they were built on. Entrepreneurs who want to…
Are Business Leaders Born or Made? Examining the Sources of Leadership Qualities
Cultivating a successful startup requires many ideas falling into place, but it also takes strong leadership. And within the business world, when it comes to the age-old question of whether…
What You Need to Know Before Relocating Your Business
The decision to relocate a business is one of the most significant changes an entrepreneur can make. Whether you are expanding a franchise, adding offices overseas, or just looking for…
Navigating Divorce in Your Family Business
Even in the most amicable of divorces, things get divided. You have to decide what to do with your house, your finances, and even your children’s schedules. But, when you’re…
Creating Effective Home Office Spaces When You Live with Other People
This year, home offices have become the norm for thousands of people. Remote work has become more prominent than ever, which can have its pros and cons. Some of the…
Considerations for Launching a Digital Startup
The startup landscape has changed significantly over the last couple of decades. Connected technology has been a key factor in this; it has helped make resources, knowledge, and global customers…
The Collegiate Path: Does Higher Education Aid Entrepreneurial Success?
One of the most beautiful things about entrepreneurship is that there is no “right” way to success. Each successful entrepreneur has their own story for how they made it and…